Introduction. The Purpose Of This Report Will Be To Look

Introduction The purpose of this report will be to look into MS and the way the use the Marketing Mix. Taking into account the research and analysis the report will assess the use of these elements and make recommendation on how they may be further implemented to add to the success of the Marks and Spencer market. MS is one of the UKs largest retailers with around 1382 stores worldwide. The food department (Simply Food) is accountable for 58% of MS’ overall turnover whereas clothes, beauty and home add up to around 42%. International customers gain the use of the business in three different ways. These three ways are owned, franchise and joint venture where the two businesses will work together. Marks and Spenser’s offer the use of†¦show more content†¦The information gathered was up-to-date and by using their own website was not time consuming. However, Marks and Spencer could have been biased when creating their website as they want the public to view them as the best as well as appearing better than competitors this means that they are only telling half the story as they only want to incorporate the positives rather than the negatives. The website is easy to access and information can be found very quickly and has already been produced. This website enabled me to see how MS aim to maintain their values to continue providing the best customer service that they can. ANALYSIS AND INTERPRETATIONS Strengths High quality â€Å"As one of the UK’s leading retailers, we sell stylish, high-quality, own brand Womenswear, Lingerie, Menswear, Kid swear, Beauty and Home products, serving customers through our 302 full-line stores and website, MS.com. â€Å" On the MS it shows that high quality is what is offered by the business. This is a major strength for MS that has allowed them to get to the level of success they have today. Customers have always food good quality product whether that has been fresh food, clothing or beauty products. This is an advantage as it allows them to show superiority over competitor brands with the high quality to provide to customers. Customer Service According to my survey MS customer service has been rated on an average of 7. This shows people find the staffShow MoreRelatedLab Report Analysis1497 Words   |  6 Pages Lab Report Analysis This memo proposes the observations and claims I collected from reviewing three different lab reports. Three fields of study are composed within this memo that includes Electrical Engineering, Environmental Engineering, and Petroleum Engineering. â€Å"Electrical Filters,† (Electrical), written by Joe Schmoe, is a lab report made by a student at a university. 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The Evolution of Communication Essay - 757 Words

The Evolution of Communication Since the earliest of years, communication has been an important part of life. The term communication is defined as a means to give or interchange thoughts, feelings, information, or the like, by writing, speaking, gesturing, etcetera ( Stein, 298). Communication allows humans and other life-forms to interact with each other and transfer important information. The information transferred could be comprised of anything from a nearby food source to the discovery of fire. Over the years, communication has taken many forms. In 1962, a singer and songwriter named Bob Dylan (b. Robert Allen Zimmerman, May 24, 1941, Duluth, Minnesota) released his first album titled Bob Dylan. After listening to this album and†¦show more content†¦It was speech that made Homo sapiens sapient, that provided a competitive advantage as a hunter and an organizer of social life, that separated human beings from other animals, even from other primates. It provided the capacity to communicate among the me mbers of a hunting band or war party, to convey knowledge, to issue commands, to report the presence of game or of camping grounds, and to deal competently with the demands of Stone Age life. (Lacy, 3) In the Stone Age, information was passed on by communicating with words. The formulation of words gave birth to language in the form of an oral tradition. Language, in its oral form, allowed people to communicate amongst themselves. This was important when people were together in person. However, the invention of language in its written tradition and print represented progress for the spread of information and the accuracy upon which that information would be received. It is thought that many men had been experimenting with print by the mid fifteenth century. This was a long time after the story of Gilgamesh had been scribed in stone. 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Founder/Ceo Free Essays

Wangoh Dynamics Technologies Network and Telecommunication Services and Solutions Memo To: The Government of Sierra Leone (West Africa) From: Saa E. Fillie-Founder/CEO and Network Engineer Date: March 20. 2013 Ref: The Cost Benefit of Virtualization Technology Many enterprising companies are looking for ways to better IT departments, improve business models and create lower operating costs. We will write a custom essay sample on Founder/Ceo or any similar topic only for you Order Now Until a few years ago, it seemed as if an all-encompassing solution to those problems has been taken care of by virtualization that is now a reliable, efficient and customizable solution to those business requests and more. Whether used to provide better customer service, to be more eco-friendly or to gain more company memory, the virtualization technology of today offer many benefits to enterprising companies all over the world, creating innovative solutions to work based problems on a daily basis. Virtualization has not only captured the business world by storm with its innovative and creative solutions but it also offers proven advantages in several areas of industry, IT and service. Below is a list of a few of the advantages and solutions that virtualization technology can offer the enterprise around the globe. Virtual Desktops Many corporations and enterprises are looking to reduce their footprint and create more efficient operating systems. This can be done with one aspect of virtualization, virtual desktops. Virtual desktops have the ability to create more space within a desktop computer or on actual desk space through the use of software which expands a desktops environment beyond physical limits through virtualization. This can create a more eco-friendly environment with less computers using energy and lower operating costs as well as offering continuous transitions between multiple operating system. Enhanced System Security A fear of many enterprises considering virtualization in their business is that all the advantages of this technology will compromise the security of sensitive, private and legal company information. However, that is not the case; in fact virtualization in business provides enhanced security, making it more difficult for hackers to find key information. Unlike other security systems, virtualization has the ability to single out and trace requests. If a request seems fishy or unsuitable, virtualization security technologies will reroute hackers to another location, securing and keeping enterprising business information safe from harm. Better System Reliability Non-virtualized networks and systems are more prone to crashes and memory corruption due to software installments such as device drivers. Through virtualization, I/O resources can be isolated providing better security (see above,) reliability and even availability across devices for business purposes. Disaster Recovery Along the same lines as better system reliability, virtualization also provides enterprising businesses with better, faster and more secure disaster recovery. This is possible because this technology is able to take a virtual image or information and transfer it to another server in the instance that the original server may be crashing. This prevents information loss and provides a constant stream of secure and safe information. Space and Server Consolidation When an organization has a physical database, it can take up to ten machines to provide the same amount of workload to one virtual machine. This means that up to ten applications can be ran on a solitary virtual machine, consolidating physical space as well as server use, therefore saving energy usage, operating costs and server expenses. Scalability One advantage of virtualization technology is its unique ability to be scalable. What this means is that unlike purchasing X amount of computer memory or RAM for a company, the possibilities with virtualization are endless. The workload and space needed one month may change in the next and virtualization accommodates those changes by fluxuating to fit the needs of an enterprise at the time of use. This also saves on energy consumption and operating costs because virtualization service providers oft will only charge for what was used. Endless Memory and Accessibilities One aspect of scalability is virtualization’s advantage of seemingly endless memory. Enterprising businesses can take advantage of limitless memory to house business information, client details, invoices and financial records all in an accessible, crash protected and secure place. Virtualization is accessible anywhere there is an internet connection, allow for access to important company information anywhere in the world. This is great for traveling business owners, work from home employees or access away from work. This also allows companies to offer better customer service to clients because of the ease of access as well as the quick pull up of saved information stored in a limitless memory location. Many enterprising companies are looking for ways to better IT departments, improve business models and create lower operating costs, all of which can be accomplished with the modern marvel technology that is virtualization. Whether used to provide better customer service, to be more eco-friendly or to gain more company memory, the virtualization technology of today offer many benefits to enterprising companies all over the world, creating innovative solutions to work based problems on a daily basis. Return on Investment School of thoughts have argued in various platform about the huge capital investment return in virtualization, there are multiple factors which determine how to go about deciding what type of monitoring an Information Technology (IT) department should embark on. In order to properly evaluate a specific IT environment, one must first determine whether or not to virtualize. Virtualization can be stressed as a life saver for countless IT departments over the past few years. What first needs to be determined however, is if in fact an organization really needs to virtualize. Perhaps database, application servers, network services, etc don’t truly need to become virtualized, maybe they do. What we are trying to determine today is the Return on Investment (ROI) for virtualization. Technologist, Researchers and Students helps quantify virtualizing an IT infrastructure. If an organization is in the process of acquiring a new company (or being liquidated) and subsequently moving locations, they must first take a look in their server room*. If it is overcrowded, under powered or outdated, then yes†¦ virtualization is probably important. What everyone in the IT department wants to know then, is virtualization right for my organization and more importantly my department? [pic] The resources being saved on just power and hardware along are staggering. Keeping costs lower for the overall organization is obviously crucial, especially when it comes to things such as never having to redeploy application solutions*. This will save you time and subsequently money: no server hardware refreshing costs, limited annual server-related power costs*. The greater questions then arise, how much time will it take a department to make the complete switch? Will the ROI be worth the increased labor hours to become fluent with the virtualized world? What types of challenges will come about from the overall business perspective? |Reducing Infrastructure Costs Through Virtualization | | |   | | |Introduction | | |Nowadays, we live in uncertain times all around the world. When it comes to architecture | | |and design, we must think a lot more in costs—unlike in other times, when we used to think| | |first of the solution and then in costs. If we had a streamlined and defined return on | | |investment (ROI), only then did the project get the green light. Today, if we think about | |projects, it is necessary to have a precise budget and defined cost first before we can | | |start to think about the project. | | |Upon brief reflection of what IT architecture is, one finds that the model that the whole | | |world favors (because of costs and the evolution of technologies) is the virtualization | | |model. Ten years ago, it was all about decentralization—both in data centers and servers, | | |and in communication and desktops. When we thought of an application, we always tried to | | |have the layers of such an application as close to the client as possible; data centers, | | |databases, and e-mail servers were distributed all over. | |This situation was the result of being unable to face the huge cost of having hardware | | |equipment of multiple large capabilities (such as an eight-processor server and lots and | | |lots of RAM gigabytes) or having redundant point-to-point communication links with good | | |bandwidth—the cost of which only large companies could consider including in their | | |architecture. All of this encouraged a decentralized IT administration model that required| | |specialists in the different platforms of each site. | | | | |   | | |The Original Model | | |Although this model worked for years, many things were not considered that today have | | |rendered this model not as efficient as was initially thought. | |[pic] | | | | | |Figure 1. Typical scheme | | |   | | |Taking as an example the analysis of a distributed application that was devised 10 years | | |ago, there was an architecture in which it was important to have the data near the client,| | |which led to the following scheme: | | |A database in the central office in which the information from the different sites, the | | |database from each site, the application server from each site, and the local applications| | |that were installed on each desktop were all consolidated. | | |A replication scheme among the databases was used for the distribution of information. | |This drove us to have database administration for each site, besides having on each site | | |an infrastructure administrator who had thorough knowledge. | | |Initially, this had (as variables within the equation) high communication-link costs, | | |large servers that represented a very high cost, and operative systems that were neither | | |very solid nor rigid with regard to changes and al so had little functionality—that is, | | |they offered very few functions or roles within the operative system. | |For many of the needs of the company, it was necessary to add software that could comply | | |with that functionality. In addition, in order to carry out the tiniest of changes, it was| | |necessary to set the server offline and have IT personnel who represented an average cost. | | |The variable that was not really considered was the updating and maintenance of the whole | | |structure, which at the time—due to the fact that technology did not evolve in the way | | |that it does today—was not such an important aspect. | |If we consider basic accounting principles (which I have learned during recent years), one| | |should always see the IT personnel as an asset to the company, with both amortization time| | |(which is the time that it takes to shape the person, according to the culture and needs | | |of the company) and an updating cost (which is wh at must be invested to have a person | | |trained in the different technologies as they evolve). | | |Over time, all of this changed; the variables in this equation also changed, and the | | |updating and maintenance variable (which in many cases had not been taken into account) | | |started to gain more and more importance. | |This is the equation that we face nowadays: | | |Average to low communication-link costs (taking into account the virtual private network),| | |large servers with many RAM gigabytes at average to low cost, operative systems that had | | |hundreds of embedded and flexible options and lots of functionality (many things already | | |come solved and embedded in the operative system, so that in general it is not necessary | | |to set the server offline to make these changes), average to high personnel costs, and | | |average to high updating and maintenance costs. | |Within the scheme that is encouraged today, many things must be considered; it is | | |necessary, therefore, to have the whole scheme in mind—not just a part of it—to avoid | | |making the same mistakes that we incurred in the past. | | |Nowadays, when uncertainty (crises, corporate mergers, acquisitions, and constant changes)| | |is all around, it is vital to work toward an environment that would basically support | | |constant dynamic changes. More than ever, it is necessary to think about platform and | | |application updating, growth, and corporate and budget contractions. This, of course, will| | |highly influence the model that is to be chosen, and that model (taking into account the | | |aforementioned equation) should be based mainly on the updating and maintenance variable. | | |When we consider all of the preceding, we will see that the model that best fits is the | | |virtualization model applied to all of the possible levels, where all of the equation | | |variables are considered in order to determine feasibility and total cost of ownership | | |(TCO). | |There will be infinite virtualization scenarios—from choosing cloud computing in specific | | |services and virtualizing (or outsourcing) the whole or part of the IT department to using| | |virtualization for servers, applications, or desktops. | | |   | | |Server Virtualization | | |Today, there are many important players and technologies that have been widely tested, | | |such as Microsoft Hyper-V and VMWare. The hardware costs have gone considerably down: If | | |we were to compare four- to eight-processor equipment of the past to one today, it would | | |result in an important cost margin that would be an improvement, and it would be necessary| | |to add the progress that has been made in technologies and redundancy within equipment, | | |board, hot-plug memories, and so on. | | |Generally speaking, almost all the components of the server can be changed without having | | |to take the server offline. The same thing applies to operative systems. This means that | | |we can do away with the theory that was used in the past, according to which we used to | | |divide into different hardware pieces the different business applications. In addition to | | |this, the advantages of tolerance to failure in the virtualization schemes that are used | | |today make it possible to take a physical server offline without affecting the virtual | | |server that is running in that physical server. This, of course, means that from a simple | | |technical point of view, there is already a huge advantage in the use of server | | |virtualization. | | |From an architectural point of view, this allows us to respond to organizational changes | | |quickly. Above all (and this is something to consider nowadays), this also enables us to | | |achieve substantial savings at the time of shaping a data center. There will also be | | |savings in the electrical bill, refrigeration costs, physical space, and hardware. | | |Moreover, deployment and disaster recovery will be much simpler. | |All of this will result in lower maintenance costs—whether we have our own IT department | | |in 100 percent administration of this platform or a virtualized environment of the IT | | |department (later, we will develop the IT department cost, as well as the options and the | | |reasons behind virtualizing it). This all leads to there not being almost any scenario in | | |which virtualization is not a pplied and which will not result in a much lower TCO. | |   | | |Desktop Virtualization | | |In this regard, it is also possible to find very well-developed and well-tested | | |technologies, such as Microsoft Terminal Server, Citrix, and so on. This kind of | | |virtualization was previously thought about for remote points or links that had a | | |relatively small bandwidth. Nowadays, it is used as a method to reduce | | |desktop-administration expenses, because (thanks to this technology) it is possible | | |technically to have tolerance to failures, add it to the server-virtualization scheme, and| | |create a pool of servers. There is substantial reduction of the desktop-maintenance cost | | |and the cost of desktops themselves, because with equipment that has smaller hardware, it | | |is possible to run any kind of application and still have centralized control and | | |deployment of applications and security policies. | |   | | |Virtualization of the IT Department | | |In the past, there was a relatively low or not-so-significant IT department cost, compared| | |to the one nowadays. Today, there is a high IT department cost, and it is necessary to | | |consider the following variables: training in new technologies, training in the company | | |environment, the cost of personnel search, and the time during which the search takes | | |place. All of this leads to the IT department not being able to respond with the speed | | |that the company needs. In ddition, we currently experience a high labor turnover, which | | |means that many times this process has to start again—which, of course, drives the cost | | |upwards. | | |If we consider all of these factors, especially the costs and the time that the search | | |involves, we will see that having a virtualized IT department results in a lower TCO and | | |in every possible advantage. With virtualization, all of these IT-department problems are | | |moved to an external company that is exclusively devoted to IT, particularly as it refers | | |to specialists in technology or in specific technologies. This would mean that there is no| | |point in having a specialist as part of the internal IT department. | | |   | | |Cloud Computing | | |Currently, there an infinite number of services are available on the Web, from e-mail | | |services (as has been the case for a very long time) to CRM, ERP, Document Managers, and | | |other services. This solution naturally offers a world of advantages: It is unnecessary to| | |have a specialist in this technology within our IT department, it is equally unnecessary | | |to maintain that technology from either the hardware or the software point of view, and | | |keeping security copies of the information is no longer required. Depending on the kind of| | |hired service and service-level agreement (SLA), it will be possible to have a redundant | | |and always-online service. In some cases, the cost for this kind of service can be | | |high—depending on both the number of users within our organization who require this | | |service and the characteristics of the service—and is worth considering. | |   | | | | | | | | | | | | | | | | | | | | | | | | | | |Example of Architecture | | |(Example based on a company with 500 employees. ) | | |[pic] | | | | | |Figure 2. Current architecture | | |   | | |As an example, we will use a virtualization architecture that uses such Microsoft | | |technologies as Hyper-V and Terminal Server. Number of servers: 15. | | |Typical structure of IT department: One manager, two IT administrators, one database | | |administrator (DBA), and five Help Desk employees. | | |Based on everything that was explained previously, we will take the best of each | | |virtualization technology to carry out a cost reduction. | |Server Virtualization | | |It will be possible to reduce approximately 15 noncritical servers into 4 physical servers| | |that will be able to support these 15 virtual servers. It will be necessary to carry out a| | |load analysis and distribute the servers and business applications correctly. Nowadays, | | |given the kind of roles of a typical company server, there are not many servers that have | | |a high processing consumption; thus, it will be necessary to isolate these kinds of | | |servers, so tha t a resource competition conflict is not generated. It will also be | | |necessary to include (if we do not already have it) an external storage in which our | | |virtualization scheme will be stored (so that it is possible to work on it in a cluster) | | |and which will have tolerance to failure of all of the virtual equipment. All of this will| | |be possible by using Microsoft Windows Server 2008 64 bits and Hyper-V System Center | | |Virtual Machine Manager to carry out the P2V conversions. | |Cost Reduction | | |Within this example, it will be possible to reduce approximately 70 percent of the energy | | |consumption, as a result of less consumption on the part of the servers. In addition, | | |there will also be a reduction of approximately 70 percent in the refrigeration | | |consumption, as a result of the use of storage. | | |The licensing cost will also decrease (when we use Microsoft licensing) very | | |substantially. The Microsoft licensing scheme is based on Table 1. In the table, we can | |see that by using Windows Serv er 2008 data-center server licensing, it will be possible to| | |obtain a reduction in licensing from 15 servers (which will be able to use different | | |versions of Windows Server 2008, depending on the processor and RAM needs) to only 4 (with| | |data-center or enterprise licenses). Depending on the versions of Microsoft Windows that | | |are used, in the least favorable scenario, we will achieve a reduction in cost of 50 | | |percent. | |Version of Windows Server 2008 host | | |Covered virtual servers | | | | | |Standard | | |1 | | | | | |Enterprise | | |4 | | | | | |Data center | | |Unlimited | | | | | |Table 1. Microsoft Licensing Scheme | | |   | | | | | | | | |Desktop Virtualization | | |Depending on the memory consumption of the applications, it will be possible to implement | | |approximately five virtual servers for Terminal Server— typically, in five physical | | |servers to cover 500 work positions. The main advantage of having virtualized servers is | | |that this will automatically commute to any other, in case of a failure in any physical | | |equipment. | | |In this way, we will be able to have a desktop with fewer resources, and it will be | | |possible to update the applications more rapidly, as with deployment, management of | | |printers, and any other desktop problem. In turn, this will also enable us to make the | | |desktop of the user available to remote or external users. | |Cost Reduction | | |If we consider, on the one hand, the cost of updating 500 desktops as a result of the | | |installation of some business application and, on the other hand, the purchase of five | | |32-GB RAM servers and two Quad Core processors each, we will obtain a cost reduction of | | |approximately 90 percent. | | |Virtualization of the IT Department | | |It is first necessary to analyze the critical and noncritical applications; it is | | |important also to analyze the IT labor market in the country in which it is applied. | | |Generally speaking, the advice that is given is to virtualize whatever is difficult to get| | |in the market and to have partial virtualization of the IT department. For this | | |example—and considering the current work market—we will opt to virtualize (for example) | | |only one IT administrator and one DBA; the Help Desk, one IT Administrator, and the IT | | |manager will continue to be physical. By having an SLA with external suppliers and a | | |framework work contract, it will be possible to increase rapidly the IT department or | | |change swiftly the scheme without a great increase in initial costs. It will also be | | |possible to decrease training costs, hiring costs, and so on. | |[pic] | | | | | |Figure 3. Virtual-server scenario | | |   | | |Cost Reduction | | |If we consider the TCO, hiring costs, training costs, and salaries, we will obtain a cost | | |reduction of approximately 55 percent. | |Cloud Computing | | |Let us take an application that will not be worth having internally, because of the size | | |of the company. For this example, we will use a CRM. Ten CRM licenses will be hired | | |online. In this way , no costs will be associated to the initial licensing, administration | | |training, CRM server deployment, disaster-recovery policies, or anything that pertains to | | |administration of the CRM. | | |Cost Reduction | |Based on online services, there will be a cost reduction of approximately 80 percent—based| | |on 10 licenses, and considering the initial cost of having a server, trained personnel, | | |backup policies, and so on. | | | | | | | | |Financial Benefits of Virtualization | | |. | |â€Å"Leveraging virtual computer environments has increased the opportunities for teaching and| | |learning. This particular solution is cost effective and sustainable in many different | | |ways. Tech related costs have reduced by a little over $250,000 a year. That is a | | |combination of lower software costs, app software costs, and extending the life of the | | |hardware. That in turn reduces the cost of the hardware by about 35-40% when they do | | |replace it. Computers can be renewed with hardware that is much more cost efficient | | |because it does not need to be the latest and greatest machine. The computers that are | | |replaced cost around $500 or less. | | |IT staff numbers are down, mainly because of a reduction in PC technicians. Everything is | | |moving back towards the data center and, because of the way they implement their | | |environment, every time a user accesses an app or a desktop they are actually accessing a | | |copy of a perfect image. Every time you open up Word it is a brand new fresh copy and when| | |you are done using it that image goes away so you are not really re-using it. SCC does | | |manage their profile information so if they create custom shortcuts it will be applied | | |over that virtual application. This way they still get that customized personalized | | |environment. Pooling resources reduced hardware and software costs while extending the | | |life of current hardware resources. This lowers the school’s total cost of ownership and | | |makes a very significant difference. | | |To read the rest of this report, Desktop Virualization for the Real World, IMF members can| | |log-in | | | | | | | | | | | | | | | | | |   | | |Conclusion | | |The virtualization scenario makes it possible to make structural changes in the IT | | |department with the speed that the market actually needs. | | |We can have strong cost reduction, because with a physical structure, we often do not use | | |all of the resources—hardware, software, employees, and so on—at 100 percent. On the other| | |hand, with virtualization we have the opposite case: We use and push the resource | | |utilization as far as possible, and then we add more resources to virtualize. | | |In our example, we can see the individual cost reduction; if we look at it globally, | | |however, the cost reduction is more significant. | | |   | | |   | | How to cite Founder/Ceo, Essay examples

Children and Television Violence Essay Example For Students

Children and Television Violence Essay Through what they experience on television, children are forced into adulthood at too young of an age. The innocence of youth is lost when children stare endlessly at a screen displaying the horrors of murder, rape, assault, devastating fire, and other natural disasters. Although these are occurrences in everyday life, things adults have grown accustomed to hearing about, children do not have the maturity level to deal with these tragedies appropriately. Childrens behavior changes because they become desensitized to the violence. There are many preventative techniques that can be applied to ensure that negativity on television will not interfere with a childs development.Children see violent acts on television and make an attempt to process it, and in doing so, their innocence is lost. According to Dr. David Elkind, president emeritus, National Association for the Education of Young Children, Television forces children to accommodate a great deal and inhibits the assimilation of mate rial. Consequently, the television child knows a great deal more than he or she can ever understand. This discrepancy between how much information children have and what they can process is the major stress of television. (160) Childrens minds are not fully developed; therefore, they can not be expected to understand the violence on television. The media, specifically television, has become more and more violent, in not all too subtle ways, exposing many children to behaviors not appropriate to a young audience. Remember the Menendez brothers, who ruthlessly shot their parents as they ate ice cream and watched TV in their family room, planted in childrens minds the worst possibility that a parent could die violently at the hands of a child. (Medved, et. al. 243) Seeing the violence, hearing about it, watching news reports about violent acts committed by real people, especially other children, affects the viewer negatively. Children can not relate to what they see when they are so young, making the act of watching violent television extremely questionable. Children should not know about murder and rape; however according to Gloria Tristani, Commissioner for the Federal Communications Commission, by the time they finish elementary school, children have witnessed 8,000 murders and 100,000 acts of violence. (Tristani website) Children should not be allowed to view such behavior as they are far too young to comprehend the severity of what they see. Younger children are more susceptible to the impact of television violence in part because they spend more time in front of the set. Children ages 2 to 5 watch about 28 hours of television each week, or almost 4 hours per day. (Black, et. al. 317) Older children watch about four hours less per week. These younger children are fascinated with a media that does not require the ability to read or decipher in a way they do not know how; therefore, they spend more time watching television than older school age children. Television has somewhat less appeal for the adolescent who has the mental ability to extend his or her senses with radio or print. (Elkind 73) One of the most disconcerting facts of modern life is the abundance of wasted time spent watching mindless television programs. at the end of the usual life span, the average person will have endured more than ten uninterrupted years of television, day and night, with no breaks for the potty, no sleep, no work, no school. Ten years of staring at a cathode-ray tube, looking at images that for the most part one doesnt control and never chose. (Medved, et. al. 19)A US News World Report survey of voters reveals that 91% think media mayhem contributes to real-life violence, while 54% of the public thinks violence in entertainment media is a major factor that contributes to the level of violence in America. But only 30% of those with the power to control it, the Hollywood elite, agree. (Medved, et. al. 28) Because the general population appears to have little say in how much the media portrays violent behavior, it is important to take a step back and evaluate what the children are actually exposed to. It is important that parents play a direct role in deciding what children are able to view on television. This is the best method of preventing negative reactions from watching the violence that the media portrays. A filmmaker and ESPN2 correspondent from the Atlanta area believes that parents play an important role; without them, they children have nothing to listen to except TV and movies. Those medias were not made to teach your children and take care of them. They are entertainment art. (Nathanson interview) By establishing ground rules at a very young age, children are taught lifelong lessons that will stay with them all through life. Parents can not always be where their children are, but by instilling safe choices in them from the beginning, when children are left to decide for themselves, they have a foundation to base their choice on. Process Structure And Function Process Organization In Computer Architecture EssayThe Telecommunications Act of 1996 requires that V-Chip technology be installed in all new television sets sold in the United States. (Benton website) This new technology permits individuals to block programming based on the level of violence or other characteristics. In conjunction with this new technology, the television industry implemented a program that provides a rating for network shows, allowing parents to gain further control over what children watch on television. These new ratings include special guidelines for younger viewers. The rating system contains two parts, an age based rating and a content based rating. The content ratings list violence, language, and nudity. The age based ratings have two ratings geared towards young children, TV-Y, for all children and TV-Y7, for children over the age of seven. The ratings appear in the upper left hand corner of the television screen for the first fifteen seconds of a program, giving parents a forewarning about any programming that children should not be exposed to. (Eisenstock 4 5)This V-Chip and ratings technology is an important step in preventing unwanted viewing of violence. It is especially helpful when children are left to choose a show to watch. By setting the allowable programming to only TV-Y, it is less likely that children will witness any violent acts on television. Because the ratings are determined by show producers and the network, it is important for parents to remain in an active role in participating in program viewing with children. There are times when violent acts are missed in rating judgments. If a show is rated TV-Y7, a parent needs to judge the program and make a decision to accept the rating as accurate or disregard it as incorrect. While prime-time TV contains about 5 violent acts per hourthere are over 20 violent acts per hour on childrens programming. (Tristani website) Television violence can cause negative behavioral and sociological changes in young children. Violence on television is all too common, so parents must take action and monitor what shows are to be watched. There are methods available to assist parents, some of which include the V-Chip and the new ratings system for network programs. By preventing children from witnessing violence on television, parents are helping to eliminate the desensitization that happens from witnessing such wrongdoing. BibliographyBlack, Jay, and Jennings Bryant. Introduction to Media Communication. Iowa: Brown, 1995. Eisenstock, Bobbie, PhD., and Cathryn C. Borum. A Parents Guide to the TV Ratings and V-Chip. Washington: Media, 1995. Elkind, David. The Hurried Child. Reading: Addison, 1981. Krcmar, Marina, and Patti M. Valkenburg. A Scale to Assess Childrens Moral Interpretations of Justified and Unjustified Violence and Its Repercussions. Communication Research Oct. 1999: 608-635. Lock-Out Blocks Media Violence and Provides internet Safety for Your Children. Lock-Out! n. pag. 6 June 2000 . Medved, Diane, PhD., and Michael Medved. Saving Childhood. New York: HarperCollins, 1998. Medved, Michael. Hollywood VS. America. New York: HarperCollins, 1992. Nathanson, Ian. Telephone interview. 6 June 2000. Tristani, Gloria. Children and TV Violence Speech. FCC 11 Feb. 1998: n. pag. 2 June 2002 . Words/ Pages : 2,139 / 24

Features vs. Benefits - The Writers For Hire

COPYWRITING 101: FEATURES VS. BENEFITS A good copywriter can instantly identify the difference between a feature and a benefit. Unfortunately, its not uncommon for that difference to get a bit fuzzy in web copy. So, how do features differ from benefits. †¢ Features physically describe what your product or service entails. It might mean a watertight seal, 24-hour service, or 8 GB of RAM. Whatever the case may be, features are the things that make your product or service unique. †¢ Benefits, on the other hand, explain how the feature is useful or beneficial to the customer. Your copy about benefits should help potential customers answer questions like â€Å"why do I need 8 GB of RAM?† or â€Å"how will your 24-hour service help my business?† So, when you’re writing, which do you want to put more emphasis on? The answer is that both features and benefits are very important, but you need to spend more time explaining your benefits. By explaining benefits – and how each benefit affects your customers – you are essentially educating and persuading your customer at the same time. Basically, a feature without a benefit is nothing. When explaining the benefit of your feature, your copy needs to be targeted to your specific audience, to clearly and concisely give readers major insights into the product. One way I like to explain a feature in copy is to lay it out plain and simple. For example: â€Å"Company X’s widget has a glow-in-the-dark dial (FEATURE). This means that  our widget is perfect to use at night and to take with you on camping trips (BENEFIT).† One of my favorite phrases to use is â€Å"this means that,† because it lets you directly translate the benefit of your feature. Another way to help separate features and benefits is to use a chart. You can do this as a preliminary brainstorming exercise to organize your thoughts before you write, or just paste it up on your website as a great visual aid: Feature On-call industry experts Benefit With over 70 years of combined experience, our expert advice helps you solve software issues in minutes. Feature 24-hour service Benefit No matter what time it is or where you are in the world, there’s always someone available to help you troubleshoot  technical issues. Effective copy will clearly outline the features and benefits of whatever you’re selling – and it will convince the customer to buy at the same time. Rev up your homepage, brochure, sales emails, and other marketing collateral by making sure that both your features AND benefits are clearly oriented toward your customers. And, if you’ve got any tips or thoughts about features and benefits, leave a comment and let me know!

Martin Luther King Jr. And Malcolm X Essays - Community Organizing

Martin Luther King Jr. And Malcolm X Essays - Community Organizing Martin Luther King Jr. and Malcolm X Martin Luther King Jr. and Malcolm X grew up in different environments. King was raised in a comfortable middle-class family where education was stressed. On the other hand, Malcolm X came from and underprivileged home. He was a self-taught man who received little schooling and rose to greatness on his own intelligence and determination. Martin Luther King was born into a family whose name in Atlanta was well established. Despite segregation, Martin Luther King?s parents ensured that their child was secure and happy. Malcolm X was born on May 19, 1925 and was raised in a completely different atmosphere than King, an atmosphere of fear and anger where the seeds of bitterness were planted. The burning of his house by the Klu Klux Klan resulted in the murder of his father. His mother later suffered a nervous breakdown and his family split up. He was haunted by this early nightmare for most of his life. From then on, he was driven by hatred and a desire for revenge. The early backgrounds of Malcolm X and Martin Luther King were largely responsible for the distinct different responses to American racism. Both men ultimately became towering icons of contemporary African-American culture and had a great influence on black Americans. However, King had a more positive attitude than Malcolm X, believing that through peaceful demonstrations and arguments, blacks will be able to someday achieve full equality with whites. Malcolm X?s despair about life was reflected in his angry, pessimistic belief that equality is impossible because whites have no moral conscience. King basically adopted on an equality philosophy, whereby he felt that blacks and whites should be united and live together in peace. Malcolm X, however, promoted nationalist and separatist doctrines. For most of his life, he believed that only through revolution and force could blacks attain their rightful place in society. Both X and King spread their message through powerful, hard-hitting speeches. Nevertheless, their intentions were delivered in different styles and purposes. "King was basically a peaceful leader who urged non-violence to his followers. He travelled about the country giving speeches that inspired black and white listeners to work together for racial harmony." (pg. 135, Martin Luther King Jr. and the Freedom Movement) Malcolm X, for the most part, believed that non-violence and integration was a trick by the whites to keep blacks in their places. He was furious at white racism and encouraged his followers through his speeches to rise up and protest against their white enemies. After Malcolm X broke away from Elijah Mohammed, this change is reflected in his more moderate speeches. Malcolm X and Martin Luther King?s childhoods had powerful influences on the men and their speeches. Malcolm X was brought up in an atmosphere of violence. During his childhood, Malcolm X suffered not only from abuse by whites, but also from domestic violence. His father beat his mother and both of them abused their children. His mother was forced to raise eight children during the depression. After his mother had a mental breakdown, the children were all placed in foster homes. Malcolm X?s resentment was increased as he suffered through the ravages of integrated schooling. Although an intelligent student who shared the dream of being a lawyer with Martin Luther King, Malcolm X?s anger and disillusionment caused him to drop out of school. He started to use cocaine and set up a burglary ring to support his expensive habit. Malcolm X?s hostility and promotion of violence as a way of getting change was well established in his childhood. Martin Luther King lived in an entirely different environment. He was a smart student and skipped two grades before entering an ivy league college at only the age of 15. He was the class valedictorian with an A average. King paraded his graduation present in a new green Chevrolet before his fellow graduates. He was raised in the perfect environment where dreams and love were generated. King and X?s childhoods are "a study in polarity." (pg. 254, Reflecting Black) Whereas, Malcolm X was raised in nightmarish conditions. King?s home was almost dream-like. He was raised in a comfortable middle-class home where strong values natured

Aristocrats should help the poors Essay Example | Topics and Well Written Essays - 500 words

Aristocrats should help the poors - Essay Example I completely agree with this statement since the rich have enough money to survive any crises, in other words their money deposit and storage allows them to do this. But those people who depend greatly on their monthly salaries and wages lose everything with their jobs. They have no big deposits as well as no securities capital and that is why crisis struck the poor first of all. But the author focuses not on the poor but rather on the middle class since it is the main constituent of the successful economy. It is no way a secret that the world crisis started from the USA, where â€Å"the fat cats† (Herbert ) as the author calls them didn’t manage to cope with the mortgage sphere. Let’s remember the flourishing USA: a happy middle class with a quite high annual income that can afford having a house, a car, and several children and to be in easy circumstances. With the great rate of unemployment people have no money even for food, to say nothing of a car, and rent. As time approaches to Christmas the situation becomes even more unjust and obvious. â€Å"Even as millions of out-of-work and otherwise struggling Americans are tightening their belts for the holidays, the nations elite are lacing up their dancing shoes and partying like royalty as the millions and billions keep rolling in†. (Herbert, 2010 p.1 ). By saying this the author wanted to show that the middle class has to refuse something in order to cherish the tradition of gifts giving, while the rich of the country even are not ashamed of throwing parties and pretending to be more modest. The most offensive thing is that those in power and with money just ask the nation to stand the tough times. â€Å"So here we have the billionaire and the millionaire telling the poor and the struggling - the little people - that they will just have to make do with less.† (Herbert, 2010 p.1). It would be funny, if it wasn’t the real life. The nation can do without some things but it cannot do without the

Electronic and Mobile Commerce Essay Example | Topics and Well Written Essays - 1000 words

Electronic and Mobile Commerce - Essay Example Today, managing an online business is much easier than managing conventional businesses because various legal and economic factors affect the progress of conventional businesses. The shift towards online businesses is based on multiple factors some of which include complex legal requirements in starting conventional type businesses, decreased rate of employment, and rapidly progressing economy. The rate of unemployment is increasing in every part of the world these days and the salaries are also not big enough to meet daily expenses of life. Therefore, along with the move of established companies towards mobile commerce, more and more individuals are also focusing towards internet businesses in order to earn a respectable income. Considering these benefits of online businesses, almost every big or small company aims to make an online presence. Let us now discuss what established companies need to do more to make a shift towards mobile commerce. ... earching the functional cope of required initiatives, they need to work out the sustainability features of all benefits that they may get from shifting towards online business. The last step is to prioritize the initiatives in order to develop a proper mobile commerce strategy regarding what to be done and in which sequence. Technology, service, market, and brand are four key positional factors that companies need to analyze while developing a successful mobile commerce strategy (Watson, Berthon, Pitt, & Zinkhan, 2008). Having discussed the plan for established companies to shift towards mobile commerce, let us now discuss some main components that play the most significant and primary role in running an online business successfully. 1. Internet Internet is the main component of mobile commerce without which the aim of running a business online cannot be achieved. Internet helps companies in reaching international markets, as well as in introducing products to a broad range of local and foreign customers. At present, internet has become one of the extensively used technologies that companies use to reach success in a very short span of time. Facebook, Twitter, Amazon, eBay, and Groupon are some of the main examples of companies that have achieved a reputable name in online business sector. 2. Website Website is another main component of mobile commerce. A company aiming to go online needs to develop a well-organized and fully functional website to make people aware of its products and services. A good website plays the role of a stepping-stone towards the success of a company because it is the only way people can view the business and products of the company. A website not only makes customer aware of a company’s business but also serves as a key marketing agent for

Summary paper on book 1 free choice of the will by Augustine of hippo Essay

Summary paper on book 1 free choice of the will by Augustine of hippo - Essay Example On the other hand, those who do evil and sin but are God’s chosen, are not going to be punished because they still remain saved, regardless of their behavior. Augustine persists that wrongdoing is a substance of free will at its cause, where he sounds sensible and is the least uncertain. He further stresses this by detaching wrongdoing from God’s cause. All what is God-made is good according to Augustine, and for that reason, he says god cannot be the cause of evil. He argues that evil is committed in the act of free will of humanity, and adds that it can also be in free will of angles, but not God. On the other hand, his persistence about Gods actions of good will being by God’s grace seems to disagree with his own affirmation on choice of free will. While God should not be the one to blame for wrong doing, God is given all the praise and glory for good, despite the bad deeds committed by those who have done things according to the good will. Therefore, people should be blamed for the bad things they do and cause, but do not deserve any recognition for whatever good they do. According to Augustine, people’s capability to operate according to their own free will has been seriously weakened by the obsession and desires. They lack the strength to control their needs, so they are controlled and driven by lust. Augustine believes that lust is one of the biggest sin of all and that it troubles very many people, who end up giving in to it readily and gladly. This is proof of the weakness of free will. Where Augustine makes outstanding points on the way flesh desires directly disagreeing with the spirit, the way he argues that we behave in good manner by God’s grace is in direct disagreement with his persistence that evil is a deed of free will. If we are made good by God, then why cannot the devil be the cause to sin, when we act badly? As Augustine insists that we as human beings have free will, it means we are responsible for the bad

Computer Technology In The Movie Industry Film Studies Essay

Computer Technology In The Movie Industry Film Studies Essay Filmmaking is a process of producing a film based on a storyline. Although many people say, a movie is good if it has a successful plot, however, a movie needs also good production in order to be classified as a good movie. The history of filmmaking can be traced back to as early as the 17th century, where magic lanterns were used. Back then, films were all made in shades of black and white only. Also, many of the times, special effects are done manually by workers. For example, an explosion, many workers will be needed to install those explosives and to clear up the scene. As time progressed, technology improved the quality of films largely, thus producing colored films. However, such improvements do not halt there. Movie makers and producers worked endlessly to create films that leave people in awe. Therefore, the creations of computer-generated imagery, animation and 3D have been invented and improved. Such creations have moved the movie industry one step forward. Using the same explosion example, compared to last time, with advance computer technologies, such a scene will not require a whole lot of work from the workers. Instead, it can be easily done in the editing room, where editors can easily ad d special effects into the movie, making it look realistic, but without much hard work. The main objective of this paper is to educate people about the movie making industry. Many people may be awed when they see sophisticated scenes in movies. However, they only know that those scenes are mostly done with the help of computers. But in reality, there are so many computer technology that the people do not know about. In the discussion in this paper, research will explain the computer technologies used in the movie industry. Computer-generated imagery, animation and 3D will be explained as brief introduction to technologies in the development of movie making. Also, the making of the movie sensation, Avatar will also be revealed. As videos are getting more attention amongst people nowadays, many people now search ways to create their own videos. Therefore, to make this paper more users friendly, an introduction of animation software, Pencil and moviemaking software, Windows Movie Maker will also be done. COMPUTER-GENERATED IMAGERY (CGI) Computer-generated imagery means computer graphics being applied into movie industry to create special effects. Compared to other physical means, CGI is a cheaper alternative because it uses computer software to create images instead of constructing real and physical settings. The first ever movie that used computer-generated imagery was Westworld in year 1973. It was a science fiction that incorporate both robots and humans. Also, famous movies like Star Wars and Star Trek II were also able to produce effects like laser guns and robot motion. In the Terminator, computer-generated imagery created digital scenes in the robot. CGI, especially in two dimensions was greatly used in traditional animated films as it replaced the role of manually illustrated cells. Since then, it became a significant technology used to create special effects in the movie industry. This then promoted and encouraged the great usage of animation and three dimensions (3D). Usually, CGI for films are about 1.4 to 6 megapixels, where one frame is generally around 2 to 3 hours long which can multiple to ten times for more complex scenes. Computer-generated imagery was also used in created the film Star Wars. ANIMATION Animation is a series of images in the form of two dimensional or three dimensional art work that are display rapidly to produce an illusion of movement. The earliest animation said to be found is the Paleolithic cave paintings. In these paintings, objects are drawn in superimposed positions that clearly try to convey the idea of motion. However, in year 1906, J. Stuart Blackton, a newspaper cartoonist, released the first ever fully animated film, Humorous Phases of Funny Faces. The Paleolithic cave painting shows movement in an animation way. There are many types of animations that can be used in making a movie. The traditional animation, which is also known as cell animation or hand drawn animation, was broadly used in the 20th century. This involves many individual frames first drawn on papers that differ a little from the previous. These frames are then photocopied onto transparent sheets called cells, which can be photographed by a rostrum camera to produce motion. Classic Disney animated films like Snow White and Aladdin are produced using this technique. Traditional animation is manual and is drawn in multiple frames. As computer generated imagery (CGI) is used increasingly, animation can be done by using computers. The first entirely computer-generated animated film is Toy Story, in year 1995. Computer animation simply means creating moving objects by using programs or software designed for computers. Consequently, this has caused the invention of two dimensional (2D) animations. Figures are created and edited using two dimensional bitmap graphics or two dimensional vector graphics. However, trained professionals are required to produce animations like this as it involves techniques and skills. Toy Story, the first fully computer-generated animated film. THREE DIMENSIONAL (3D) Three dimension computer graphics are graphics which use three dimensional representation data geometrically. These graphics will then be stored to calculate and render two dimensional images. These graphics often use many algorithms to generate images. A typical two dimensional image would only show height and width. However, a three dimensional image could show height, width and even depth. This gives the idea of realistic instead of virtual. Animation can also be done in three dimension. An animator can use the digital skeletal structure to control the mesh. Besides that, mathematical functions can also be used to created three dimensional animation. 3D, or stereoscopic 3D uses the illusion of the depth perception to create realistic images. It can be produced using few methods. In an anaglyph, two images are located at a superimposed position with a light filtering two colors, red and cyan. By wearing the 3D glasses, the two images are cancelled out to produce only one image. That is the earlier 3D images used in movie making. An anaglyph image. A pair of anaglyph 3D glasses. In the polarization systems, similarly, two images are located at a superimposed position through different polarizing filters. By wearing a pair of glasses that contain polarizing filters, each filter can only pass through similar polarized light but blocks different polarized lights, causing each eyes to see different images. A polarized 3D image. Polarized 3D glasses. HOW WAS AVATAR MADE? The Avatar has successfully created a sensation amongst movie lovers with its breathtaking three dimension technology. James Cameron, the director of the movie incorporated the technology as well as real human footages into the movie. Computer-generated imagery was used extensively in the movie. He used a technique called the image-based facial performance capture, which required actors and actresses to put on special headgears called skull caps that were equipped with cameras. As the recording went on, facial expressions and movies were transmitted from the camera to the virtual characters. The movements caught on tape would be six times bigger, which created authenticity in the characters. By using such technology, the facial expressions of the characters can be made to change according to how the dialog was told. The motion capture technique that animated the expressions of the actor and actresses. To do that, a new software called the facial action coding system was created. This software can trace the visualization of facial and muscle movements of the actors and actresses, which can then be animated to created computer-generated images. The incorporation of computer-generated images into live action footages. 3D was also made easier by motion capture because it allowed film-makers to add special effects as well as direct the angle of camera in . The formats used were Real D 3D, Dolby 3D, Xpan 3D and IMAX 3D. With the help of a pair of polarized 3D glasses, the movie created another sensation to be viewers. Weta Digital was the visual effects company that worked for the movie. They used Linux-based software to created graphics that made the settings in the movie looked to realistic. The company used one of the worlds largest Linux clusters as the operating system, which produced computer-generated images using 64-bit for 3D modelling. The filming camera that gives the 3D effects. WINDOWS MOVIE MAKER Windows Movie Maker is a software that allows user to create and edit videos, thus creating homemade videos. The first ever version of Windows Movie Maker was available for Windows Me back in year 2000, which then followed by Windows XP in year 2001. Its development was then improved. Its so called replacement was then named Windows Live Movie Maker, which is included with the Windows Live Essentials. The new movie maker does not share the same features with the older version. However, the 2.6 version is compatible for both Windows Vista as well as Windows 7. Furthermore, this version is strongly recommended by many video editors as it is user friendly and easy to use but at the same time, produces high quality movies and videos. Windows Movie Maker has features like effects, titles or credits, timeline narration and auto movie. New effects can also be modified using the existing ones by using XML code, thus allowing users to create one of its kind videos. Besides that, an audio track editing is also available. Basic effects like fading in or fading out can be added. And then, the tracks can be saved in a sound file instead of a video file. In the window, there is a storyboard that previews the timeline for video and audio. Video or images can be imported into the timeline. When doing so, user can choose either to capture video directly from webcam or import from collections of existing videos. Videos and audios that are in .WMV/.ASF,  .MPG (MPEG-1),  .AVI (DV-AVI),  .WMA,  .WAV, and  .MP3 formats are accepted. However, other formats like MP4/3GP, FLV and MOV, MIDI, AIFF, AAC and SWF are not accepted. A window showing the first page of the program. A window showing the storyboard. Video clips or images can be dragged into these boxes to create a continuous movie. Editing videos and movies in Windows Movie Maker is a very rewarding process as it allows user to create and design the videos and movies in any way they want. The auto movie feature in the program contains premade editing styles which help users to create movies in a very quick period. However, if users choose to edit themselves, a total of 60 transitions, 37 effects, 34 titles and 9 credit animations are available in the 2.x version. The effects and transitions that users can choose to use in order to increase the attractiveness of the movies. There are also other features like adding titles or credits into the movie. All these features can be found easily on the menu pane on the left of the window. Audio and sound effects can also be added into the movie easily through options on the menu pane. At the end, when the movie is all done editing, it is supposed to be saved. Then, it can be viewed from the computer. Besides that, the movie can also be uploaded into pocket pc like smart phones or PDA phones. It can also be uploaded back into a camera and DV recorder if the format is supported. The movie can also be sent to a website for the view of the public. PENCIL Pencil is a software for animation and drawing, which is supported by Mac, Windows and Linux operating system. It utilizes one of the most common animation method, the traditional animation which is done by drawing or sketching with a pencil. This program is great for amateur users because it is easy to use and user friendly. A screenshot of Pencil. This free drawing program is not equipped with many advance tools, but with simple toolbox that contain pencil, brush, eraser, and coloring tool. Although it seems to be simple, sophisticated 2D animation can be produced by just using these few tools. The toolbox that contains the tools for drawing. There is a timeline feature, where users are able to add layers. By saying layer, it simply means vector layer, audio layer as well as video layer. Besides that, it also allow users to use onion skinning, which enables users to check the previous and next frames to trace the animation. The default frame per second is set at 12, but this setting can be changed up to 50 FPS. The timeline feature that enables users to create different layers altogether. Besides drawing the animation in the program, sketches can be drawn on real paper and then imported into the program. To do so, the sketches can first be saved in the computer, and then imported onto the canvas, which then can be edited directly in the program itself. The camera layer enables users to create different frames through the usage of a camera. Audio can also be added into the animation, making it more interesting. As sounds and voices are essentials to animation, it can easily added into the animation by exporting music files from the computer. To do so, a sound layer is first created. The music files can be imported. The format that is supported is only WAV format on Windows OS. However, Mac users can import any formats that is readable by Quicktime. When the music file is imported, a triangular key appears, indicating where the music starts to play. A sound layer will not play if it is deactivated, which can be easily controlled by pressing the sound button in the timeline control. The feature that allows adding of sound layer. CONCLUSION It is undeniable that computer technology plays an important role in producing a good movie. We can see that as time progresses, computer technology also improves greatly. However, this does not mean that continuous research on this subject matter should stop here. In fact, such an achievement in this field simply means that producers and movie makers in the market should continue in creating breakthroughs in the industry. This is especially true because people will not be contented with what is in the market now if there is nothing new that appeals to them. The demand for more and better is always increasing. Therefore, it is pivotal to continue achieving for more. As for home users and non-professional users, there is actually much other software that allows them to create their own home videos. The market now realizes that the public can also be very good in creating home videos. Therefore, there is an increasing amount of movie making and animation software for the use of the public. Much of this software actually varies in difficulty as well as quality of products. However, it is confirmed that it allows users to create according to their creativity and that is what makes the videos one of its own. If users are having problem, they can easily obtain help from tutorials and forums that are available from the omnipotent Internet. Based on the research done on this paper, hopefully doubts and questions of many can be clarified. It is very crucial to educate people about the subject matter as it has blended into our lives and has become a part so close to us. There are some movies I can watch over and over, never get sick of. Ill put one of those on and be puttering around the house. Then a certain scene will come on and Ill just have to go over and watch. David Fincher

Music and Media Can Be Detrimental to Children :: Argumentative Persuasive Essays

Music and Media Can Be Detrimental to Children Parents will argue that other people are the reason their children are violent and usually take absolutely none of the blame, when in reality they should be taking a lot of the blame for violence among children. I believe media as a whole, including television, radio, movies, video games, news, etc, can be very detrimental to society and leads to a lot of this violence among children with which we are dealing. I was always taught what goes in your head has to eventually come out, so shouldn't you put in only good stuff? "Critics claim that music negatively affects teenagers by repeatedly exposing them to themes such as Satanism, substance abuse, murder, suicide, and sexual violence, which may be heavily reinforced and normalized by the frequency of their portrayal" ("Youth and Violent Music"). I think there are too many television shows that run between the hours of three and five in the afternoon, which is when most children watch television, that make violence their main theme. Also during those hours, there are music video countdowns playing on just about every channel to which you flip. The only things kids learn when they watch these videos is how to abuse their wives, how to shoot a gun at someone, how to violently deal with a bully at school, how to dress so sexy that all the boys will like them, etc. Kids idolize anyone on television, especially if they're a popular songwriter or singer. Most parents know that children imitate whatever they see and hear, so wouldn't you think if parents let them watch these over-sexy and violent videos that their children are going to want to look and act just like what they're watching on television? "Several major rap artists have been charged with violent crimes in real life, and many worry that their actions seeming ly condone the violent messages in their music. Their celebrity status also serves to glamorize their violent behavior" ("Youth and Violent Music"). There are many cases dealing with the death of one or more children due to them "trying-out" a move they watched on television that "look real cool". Even if there was only one case, that would be one too many for me not to think we had taken a wrong turn somewhere.